Spotify debuts 'Niche Mixes' you can build based on description alone | TechCrunch (2024)
Spotify launched a new feature today called Niche Mixes that lets you create your own personalized mixes based on just a few words of description in the Search tab. For instance, you could type in an “activity, vibe or aesthetic,” the company notes, then append the word “mix” to generate the custom playlist. This new feature is available to all free and premium users in English starting today.
The company describes this feature as “a set of personalized playlists that combines all that our Mixes offer in a playful way.”
“We’re giving listeners access to tens of thousands of Mixes unique to them based on, well, almost anything they can think of,” Spotify said in a blog post.
The feature allows users to instantly generate a playlist for almost anything. For example, you can search for “Feel good morning mix,” “90s running mix” or “driving singalong mix,” among other things. The Niche Mixes will have a “Made For You” label below the name in search results.
You can find these playlists under “Your Niche Mixes” in the “Made For You” hub located under search, after their creation. In addition, Spotify will suggest a carousel of 5-10 Niche Mixes made for you, which are updated every day.
Spotify wants you to be creative with your prompts by inputting decades, activities or vibes to get results. In tests, TechCrunch reporters found the feature was able to generate a wide number of results. Even typing in the words “shower mix” in the search box returns rows and rows of possible mixes, demonstrating the feature’s possible scale.
However, you may run into keyword combinations that don’t offer results if they’re not terms that could not be tied to music somehow. Plus, there are some holes in the coverage, as the service was able to return a “cooking mix” but not a “cooking dinner mix,” for instance.
The streamer would not be the first app to try a feature that generates a list with a prompt. An app called LineupSupply renamed itself to Playlist AI and added a playlist generator that works by text input — something that may have pushed Spotify to develop this feature. However, the feature is not AI-powered, despite its initial appearance. Spotify tells us it’s driven by the company’s personalization tech and algorithms.
Spotify has been revamping its app in recent weeks with a number of AI-powered features. In February, the company launched an AI DJ feature, which plays personalized songs along with AI-powered spoken commentary.
Additional reporting: Sarah Perez; TC also corrected a typo “5-10” mixes, not “5-19” as earlier stated.
Spotify Niche Mixes are meant to be as specific as specific can be. You can search by activity, vibe, or aesthetic to match your current needs and throw the term “mix” at the end. If you're not sure where to start, Spotify also offers five to ten pre-made Niche Mixes to get you started.
A blog post by Spotify states there are "tens of thousands" of mixes, each personalized for the individual listener. Users can find these new listening options by heading to the Made For You section of the platform, which is in the search tab.
It's unclear what exact criteria you need to get into the upper echelons of the Top 1%, Top 0.5% or Top 0.1% or even Top 0.005% but it's probably earned by listening to a certain artist non-stop for the 10 months. It's also likely based on the total minutes you spent listening to your Top Artist.
Now with Niche Mixes, Spotify introduces “tens of thousands” of new Mixes, each unique to you. Simply “search for an activity, vibe, or aesthetic” with the word “mix” at the end. Spotify recommend a few mixes to get you started, such as Feel Good Morning Mix, 80s Running Mix, Driving Singalong Mix, and Night Time Mix.
Just tap the three dots on the playlist and select the “View Blend story” option. Spotify Blend will create a playlist combining some of your favorite artists' songs with the tracks you like best. Spotify will also give you a card featuring a taste-match score, showing how well your tastes align.
The Mixonset AI DJ app works with Spotify, SoundCloud Free, Apple Music or TIDAL. It's easy and seamless – your Spotify DJ app can start a party just for you wherever you go.
There's now plenty of artists, athletes, and creators to Blend with on Spotify, and you can find the full list below. To create your own Blend with one of them, simply click the link in their name—and then let us do the rest. You'll also receive a taste-match score and the songs that bring you two together.
Click on the search tab on Spotify and search for 'Blend. ' Tap on it and click the "Create a Blend" option. To generate a Spotify Blend link, tap the "Invite" button to share it with others.
The Daily Mixes update automatically based on your music listening habits and when the algorithm has gathered enough data on your listening. I know it can be a bit frustrating when the songs change right when you start listening. What you can try is to switch on Private Session on for a week or two.
Click on the playlist to open it. Inside, you'll find a collection of songs that you've listened to the most during that particular period. 7. You can now explore your "Listening Personality" by playing the songs in the playlist and seeing if they align with your preferences and moods.
To access these Niche Mixes, click on "Search," tap "Made for you," and scroll down to "Your Niche Mixes." My Niche Mixes include "Aggressive Heavy," which features a combination of artists I've never listened to (Slayer, Slipknot, and Poppy), and "Dark Moody," which appears to be more in line with my typical listening ...
Where can I find all my Blend playlists? You should see the 10 most recently created Blends on the Made For Two shelf within your Made For You hub. Blends are auto-added to the other persons' libraries as well.
Introduction: My name is Domingo Moore, I am a attractive, gorgeous, funny, jolly, spotless, nice, fantastic person who loves writing and wants to share my knowledge and understanding with you.
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